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Marketing Automation Specialist - Melbourne

Marketing Automation Specialist - Melbourne

Job Title: Marketing Automation Specialist - Melbourne
Contract Type: Permanent
Location: Melbourne
Industry:
Salary: $100,000 - $120,000 + super
Start Date: 2019-01-08
Reference: BH-1257
Contact Name: Luca Tambini
Contact Email: luca.tambini@nvisiontalent.com
Job Published: January 08, 2019 11:48

Job Description

nVision Talent are working alongside a growing Salesforce consulting partner who are looking to further expand their established Marketing Automation division. As a Marketing Automation Specialist you will work closely with new and existing clients to help define, create and deploy high quality data driven experiences. You will be involved in the full end to end cycle of campaigns, from implementation to execution, monitoring and optimisation.

Responsibilities

  • Work closely with new and existing clients to help define, create, test, optimise and deploy high quality data driven experiences.
  • Involved with all aspects of campaigns - implementation, execution, monitoring, and optimisation on Salesforce.com Marketing Automation Solutions (Pardot and Marketing Cloud).
  • Improve and automate processes to increase client's efficiency and productivity as well as following best practice.
  • Administrating and maintaining marketing automation and CRM platforms.
  • Involvement in marketing automation implementation projects.
  • Developing marketing technology, automation and analytics strategies, frameworks and roadmaps.
  • Designing client's real-time usage data automations to personalise content and communication logic to drive leads and conversions.
  • Ongoing Lead/CRM data management.
  • Responsible for managing analytics and reporting across websites, digital media, search, social, and marketing automation.
Experience required

  • Strong marketing automation knowledge including Salesforce Marketing Cloud.
  • Proven experience in implementing marketing automation functionality.
  • Familiar with marketing automation tools such as Salesforce Marketing Cloud, Pardot, Adobe Marketing Cloud.
  • Experience in the deployment of automated marketing campaigns over various channels.
  • Strong analytical skills including the ability to analyse data, prepare and interpret reports and communicate actionable results, findings and recommendations.
  • Understanding of tagging, coding and tracking strategies for website, media and marketing automation tracking and optimisation.
  • Salesforce experience and CRM data administration is a big plus.
  • Strong problem solving abilities and communication skills - ability to liaise confidently and effectively with all levels internally and externally.
  • Marketing Cloud Certifications considered very favourably.
To discuss this opportunity further, please hit apply or call Luca or Nicole on +61 2 8376 0932.

nVision Talent is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.